In 1997, the Air Max 97 changed the game forever with its unique full-length visible Air cushioning. Two decades later, the icon is still going strong in new looks fit for everyday wear. This lifestyle-driven take on the Air icon arrives in a simple combination of White, Wolf Grey and Black. Remember the revolution. 1987 saw the birth of the Air Max lineage, showcasing visible Air for the first time. What began as an experiment in cushioning soon evolved into an icon on the track—and the streets. Over the years, it's been re-imagined and re-tooled, but the heritage always remains.